Fall-throughs: Why agents should tell vendors not to go elsewhere

Vendors whose sales have fallen through lessen their chances of selling again if they switch agents.

New research into fall-throughs last year shows that 44% went on to sell through the same agent.

By contrast, the chances of selling through a different agent were less at 38%.

Those fall-throughs that were listed with a second agent had a 9% chance of falling through again.

The latest research from View My Chain indicates that only half the properties (12.5%) that fall through are flagged up as SSTC, and it therefore puts the fall-through rate at around 25%, rather less than the one-third suggested last year by Which?

The Department for Business, Innovation and Skills – which says it will be asking for evidence about improving the house buying and selling process –estimates that £270m is lost each year by potential home buyers on failed transactions.

The new research bases its percentage of fall-throughs on an average of 1.2m properties sold each year in the last two years.

According to View My Chain, a platform allowing agents, solicitors, buyers and sellers to track progression, there were 109,000 fall-throughs last year, compared with 149,705 in 2015.

Around 20% of these properties were eventually withdrawn from the market, failing to sell altogether, translating to 40,205 in 2015 and 23,088 last year.

The data suggests that the lower number of fall-throughs last year was largely due to the Stamp Duty 3% surcharge which was introduced in April. This meant that there were high numbers of motivated buyers in the first quarter of 2016.

The report estimates that, based on the loss of a 1% commission fee and the number of listings that fell through and were then sold by another agent, fall-throughs are costing agents some £33,129,584 each year.

The cost for consumers is put at £316,129,583, although the research says this requires further investigation.

The research also details the time it takes to progress a sale from SSTC to completion, with large regional variations in the times it takes to get searches back. It says that most fall-throughs happen before searches are even ordered or mortgages applied for up and down the chain – with the typical chain being three properties.

Sohail Rashid, of View My Chain, said: “The data clearly shows the biggest delays are in the early stages, where the consumer is required to instruct a legal representative to issue contracts and request searches, and apply for their mortgage. Until every party in the chain has progressed to this stage and all searches have been ordered, the data shows that the chain is three times more likely to fall through.”

Rashid said that the new data on existing agents having more success than subsequent agents in selling fall-throughs, was of great value to businesses attempting to retain vendors.

View My Chain, founded by Ian Lancaster and Rashid in 2015, is a platform that allows agents, buyers and sellers to view key milestones in the transaction, such as searches being ordered and mortgages applied for.

Rashid previously founded Property Network, in an attempt to target Facebook users.

The business has since been sold and is now a free listing platform for agents.

2016 Market Analysis

x

Email the story to a friend



3 Comments

  1. PeeBee

    “The new research bases its percentage of fall-throughs on an average of 1.2m properties sold each year in the last two years.”

    Oh, great.  Yet another ‘Pick a big number to start with… multiply it by your shoe size…’ ‘report manufactured with a firm basis of b0110cks and ********.

    Must be Tuesday… or Wednesday.

    Or Monday.

    Come to think of it, Thursday’s becoming quite a day for them as well.

     

    TFFF – they’re too busy winding down for the weekend to issue such rubbish.

    Report
    1. davey_surrey06

      fully agree.

       

      and this viewmychain guff is an absolute waste of time. had a trial of it with some chap call jips from the company.

       

      he had no idea what he was doing but i think that was more to do with the unusability of the platform. anyway, back to enjoying my sunday.

       

       

      Report
  2. MattBesier41

    We’ve seen one of our properties in a View My Chain chain that was created by Haart in Romford and considering starting a trial to see what the fuss is about.

    Report
X

You must be logged in to report this comment!

Comments are closed.

Thank you for signing up to our newsletter, we have sent you an email asking you to confirm your subscription. Additionally if you would like to create a free EYE account which allows you to comment on news stories and manage your email subscriptions please enter a password below.