Up and down – is this the most price-changed property in the country?

Is this Britain’s most price-changed property?

It has had a mind-boggling 25 prices since first being listed on Zoopla at £300,000 almost two years ago.

Despite all the changes, it is now on at offers over £299,950.

However, it’s been as high as £330,000 and as low as £280,000.

Some of the changes have been fairly chunky – one price reduction was £10,000, and one price increase was £9,950.

However, one price reduction was just £50.

Below, some (not all) of the price changes:

https://www.zoopla.co.uk/for-sale/details/44396314

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21 Comments

  1. GPL

     

    Good Morning Mr & Mrs Homeseller,

     

    Which one of our Purplebricks LPE’s would you like to have a chat with….

     

    Eeny, meeny, miny, or moe

     

     

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  2. Breckland Agent

    What truly “expert” advice. Not!

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  3. Hillofwad71

    Bricks seems to  top the table in all categories .
      Largest price reduction in one fell swoop-still unsold !!!!
    Yesterday this property in Oxford having been on the market since APRIL 2016  was reduced by £325k !!!!! £975k to -£650K
     
    At the foot of the page they post up a rather helpful question  
    Do you want an expert valuation of your own home ?
     
      tps://www.zoopla.co.uk/for-sale/details/40706252 
     

     

     

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  4. jeremy1960

    Looks like the owner has zero motivation,  the lpe has no b***s but either way they have both got great value out of the fixed fee which is working out at mere pennies a day!

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    1. ArthurHouse02

      Surely an owner only gets value from an estate agents fee when they actually move. In this example i seriously doubt PB are able to find them a buyer and the owner will eventually instruct a proper estate agent, then the PB fee between £1000-£1500 had no value at all

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      1. jeremy1960

        I was being ironic,  I fully support the pay for results method which has worked for many years, isn’t broken and doesn’t need “fixing” by a bunch of disruptors.

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    2. AlphaCenturi

      Purplebricks have a life time fee so no matter how long it takes, they will market and sell the property. The vendor has most likely been changing the price themselves as no agent would advise this!

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      1. PeeBee

        “…as no agent would advise this!”
        Dangerous assumption, AlphaCentauri.

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      2. AgentQ73

        The lifetime being the lifetime of PB…….

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  5. DASH94

    The conversation in July 2018 must have been interesting:

    ‘Your house has been  on the  market for 9 months and hasn’t sold.   I suggest we increase the price by £30,000 – that ought to do it – if that doesn’t work, how about we try it at £400k!

    When did they abolish the tolls on the bridge into Wales – could be they thought that might increase the value.

    Or maybe it’s just a really sloppy attempt at listing manipulation to get back to the top of the lists.  .

    Either way  – Yikes!

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    1. AlphaCenturi

      Most likely the vendor has realised that if they put their property up and then down again it will refresh. The poor LPE has no doubt been trying to support them and give advice but never underestimate the general public

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  6. Anonymous Coward

    I’ve put the price up on a house before to make it sell and it worked.

    A long time ago I worked for a company that asked a selection of “marketing gurus” to bid to change the way we looked to the general public.

    The one that got paid was the one that came in to the office and asked my boss “Why 950?”

    He meant why price properties at £249,950 or £389,950, etcetera.

    He went on to explain that Rightmove (& Zoopla only really at the time) work in price bands.£210,000 – £220,000 or £500,000 – £550,000.

    At the time, EVERYBODY was pricing at £950 or £995, and Rightmove defaults to highest price at the top.

    Therefore adding £5, £50 or whatever it took to get you up to the top of the price band that the property was in would lift it to be on the first page of the Rightmove search.

    That’s the property equivalent of paying to be on the first page of Google but it was FREE.

    We could then word the description to invite offers, etcetera.

    The original idea of 99p or equivalent comes from the instruction manual from the first automatic till which had a bell in it to let the business owner know that a transaction had just occurred whilst sitting in the back room looking after the books. The customer kept the staff member honest by waiting by the till and watching them put money in and take the change back out again.

    Of course it was later appropriated by marketeers because £399.99 looks cheaper than £400.

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    1. Hillofwad71

      Following on from that in a challenging  market  buyers know that they are able to chip the listing  price .Those with a max budget of say £490k willl set their price  search criterion at £500k + so those properties listed at £490k might get missed in the search
       
      That in no way of course justifies the 25 price changes !!

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  7. Benfield

    I can’t be the only one thinking an LPE lives in the house.

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    1. PeeBee

      Like your way of thinking but unfortunately I doubt it, Benfield – the listing isn’t one of the many bearing a S21EAA notification.

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      1. Retiredandrelaxed

        You are assuming that all LPE’s know about the requirement for a S21EAA notification.

         

        From your own words above: “Dangerous assumption” !

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        1. PeeBee

          “From your own words above: “Dangerous assumption” !”
           
          AHA! Hoist by my own petard, it seems!
           
          You are of course correct, Retiredandrelaxed – however judging by the number of PB instructions I see with a S21EAA notification attached I feel safe thinking that, if nothing else, they play fairly close to the rulebook on that part of industry Legislation.
           
          In fact, there was a case last year where an S21 was placed on a property stating that the seller was “…an employee of or an associate of an employee of…” – when his “association” was apparently that he and the LPE were schoolchums!
           
          Funny old world, innit!

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  8. SLF

    Only gets a mention because its PB.

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  9. LongInTheToooth

    Guess this is a better article for the cynically predisposed than PB launches sponsorship with Team GB until the end of the Olympics.

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  10. The Future Is Tech

    The seller can amend the price any time they want, why batter the agent with a stick.

    Same BS on this forum every day

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    1. PeeBee

      “The seller can amend the price any time they want, why batter the agent with a stick.”

      Because the “Agent” has given a NON-Agent unlimited access to eff about with a process that THE AGENT should, by Law, take a duty of care over… THAT’S why.  And they don’t even know/care that it’s happening.

      #FAIL of the century.

      “Same BS on this forum every day”

      Nah – you only post a couple times a week at best – leaving EYE to be a BS-free zone more often than not.

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